Reach More Customers With Digital Marketing

Digital marketing is the process of gaining visibility for your business online. More specifically, it’s the use of digital platforms, such as social media and search engines, to market your products or services to consumers. It’s a way to reach your target audience through the web and other digital devices.

If you’re wondering what exactly digital marketing is and how it can help you reach your customers, here’s an introduction to the main concepts:

Search Engine Optimization (SEO)

While there are many different elements that go into SEO, the main idea is to get as many people as possible to see your website when they search for certain keywords on Google or Yahoo. For example, if you own a pet store and someone searches for “dog food” in Google, you want them to find information about your store on page one. You also want them to see positive reviews from past customers so they feel confident in buying from your shop.

Pay Per Click (PPC)

This term refers to ads that show up on search engine results pages (SERPs) when someone searches for certain keywords related to your business. For example, if someone searches “online shopping” on Google, they might see an ad at the top of their SERP offering free shipping

Email Marketing

Email marketing is the process of sending emails to your subscribers for the purpose of building relationships with them and promoting your products/services. It helps you build a contact list of interested customers who may purchase from you in future as well.

Social Media Marketing

Social media marketing is one of the most effective ways to generate leads for your business. It’s also a great way to engage customers and build trust with them before they buy from you. Social media is all about engagement and customer service, so you need to be active on social sites like Facebook, Twitter, Google+ and LinkedIn if you want to succeed with this strategy.

Arcane Marketing is a digital marketing agency that provides digital marketing services to companies across the country. The agency was founded in 2015 by Nathan Hawkes and has been providing cutting-edge digital marketing services since then, and this year they won a prestige Digital Marketing Award at the Marketing 2.0 Conference in Las Vegas. The company’s services include search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and content marketing.

Arcane Marketing has worked with numerous companies across various industries including healthcare, legal services, technology, real estate, manufacturing, education and more.

They are known for our expertise in SEO and PPC. They believe in helping clients grow their business through digital marketing rather than just selling them services that don’t really benefit them or their bottom line.

Hiring Patent Attorney vs. DIY for Software Patent

The fact of the matter is while preparing any patent draft application to register your patent can be a complex kind of procedure. Though it may appear as a simple thing, but it has several technicalities, which could be misunderstood by the inventor. Hence until you have the attorney or an agency, such as InventHelp patent invention agency, by your side, you are not supposed to try patenting the invention on your own.

The only thing you can do on your own is apply for a provisional patent. These applications are easier to draft than non-provisional patent applications because they are less complicated. Furthermore, the US Patent Office does not deal with these applications, and it lacks the difficult claim section. Regardless of the methods you use in your patent application, the most important thing you should do is conduct a professional US patent search before filing any patent application.

What are the advantages and disadvantages of self-drafting? This is a crucial question that you must answer first and foremost while keeping things simple. So, let’s take a look at some of the advantages and disadvantages of self-drafting. Saving a significant amount of money on attorney fees is one of the many advantages. Second, you will not have to rely on anyone and will be able to draft the application at your leisure. However, whenever you consider this option, you are more likely to consider the risks rather than the benefits. When preparing the drafts for the same, you may make a number of errors in the patent application, causing you to lose a few of your patents.

You’ll have to devote a significant amount of time to learning and exploring the concepts surrounding patent applications. You will never be able to file for patent protection in another country during the first year after filing your patent application. In this light, it is clear that self-drafting any patent application is a risky proposition. Using special patent applications can also introduce a number of flaws. As a result, rather than risking problems by doing things yourself, it is recommended that you hire a competent patent agency, like InventHelp patent an idea agency, or an patent attorney.

Provisional Patent Application Information

A provisional patent application is a legal device adopted by Congress in 1995 that allows inventors to submit an invention using a very informal procedure to the United States Patent Office (USPTO) for a reduced filing fee.

The reduced filing fee is currently $80 for small entities, which are defined as companies having less than 500 employees, according to the USPTO.

In comparison, the filing fee for a traditional patent application, formally known as a utility patent application, begins at $385 for small entities as you can see on how to patent a product with InventHelp article.

How to File a Provisional Patent Application

To file a provisional patent application, submit at least the following to the U.S. Patent and Trademark Office:

  • A description (aka specification): This is any writing that sufficiently describes the invention
  • Some kind of drawing.
  • $80 check
  • An appropriate cover letter to the United States Patent office

The patent office will receive the application, check it for filing clerical errors (i.e. paper some unusual size for example), date it and file it.

That’s it.

IMPORTANT: The provisional patent application is dated, filed but NOT examined by the U.S. Patent and Trademark Office.

The Next Step

After one year one of two things happens:

Either the inventor follows up with a proper utility patent application (the $5000 version), in which case the patent process proceeds

OR the inventor does nothing in which case the provisional patent application is abandoned and the technology usually (but not always) fall into the public domain.

The one year deadline is set by statute and is a hard deadline that cannot be changed by the USPTO or anyone else. For more information please read how do you patent an idea with InventHelp post.

What Happens After Patent Application Has Been Filed

After the patent application has been properly completed and filed, and assuming that all of the statutory requirements have been met and the fees have been paid, the USPTO will review the application much like any other application process. The office will check to see if other patents exist that are closely related to your idea and whether or not the invention is useful, is novel and is non-obvious.

There is no hard-and-fast timetable for a decision on an application for a patent. This timetable largely depends on the backlog with the USPTO at any given time, and on average, it takes at least one year if not more to receive a final decision. In the meantime, as long as a valid application has been received, an invention can be labeled as ‘patent pending,’ which provides at least a limited amount of protection while the application is in process.

If a patent application is denied, it basically means that it did not meet at least one of the standards mentioned above. If you find yourself in this position, you have appeal rights at your disposal, but you’ll need a patent attorney or a patent agency with an attorney, such as patent InventHelp agency, to help you through this complicated process with the USPTO. You also have the option of filing another application, but this may not be advisable under certain circumstances.

Regardless of your specific situation, applying for a United States patent is a long, involved and complicated process, and it should not be done without legal help. You need to work with an experienced patent attorney, such as patent invention InventHelp attorney, who understands the basics of patent law and how to properly formulate your application to give it the best chance for approval. It’s generally known that more than 90% of patent applications are initially denied, so do not become discouraged if this has happened to you.

Filing for a patent involves choosing the type of patent – provisional, utility, or design, and every application must meet certain tests, including utility, non-obvious nature, novelty and be involved with processes, machines, compositions of matter, manufactured items or new uses of any of the above. Additionally, can take years for an application to be approved or denied, which is why you need to work with the attorneys to give yourself the best chance for approval from the USPTO.

Patentability Search and Patent Applications

Before you decide to pursue your idea, you should be confident that a market exists for you new idea that is at least large enough to cover your investment costs and hopefully, significantly larger than that.

Determining Patentability

It is advisable to have a patentability search conducted before you invest time or money in a new project idea. If cost is a factor initially, you can conduct a free preliminary patent search on the Internet. However, before a patent application is filed, a search should be conducted at the United States Patent and Trademark Office (USPTO).

Benefits of a Patentability Search and Opinion on Patentability

A patentability search reveals the closest “prior art”(i.e. the closest patents, published patent applications and other public information relevant to your idea). The opinion on patentability is prepared based on the closest prior art. It is possible to draft the broadest claims to which you are entitled based on the prior art and the prior art can also serve as a basis for refining your invention further. If a conflict is located, it may be possible to design around the prior art to avoid a conflict. It is all explained in details on how to apply for a patent with InventHelp article.

Provisional Patent Applications

A provisional patent application extends the deadline for filing a utility patent application by one year and it is less expensive to file than a utility patent application. A utility patent application must be filed however, within on year of filing the provisional patent application because the provisional application does not result in a patent.

Prior to preparing and filing a provisional patent application, it is advisable to have a patentability search conducted at the US Patent and Trademark Office.

Utility (Non-Provisional) Patent Applications

A utility patent (sometimes referred to as a non-provisional patent) protects the function of a device or method. The cost to prepare and file a utility patent application, including the filing costs to the US Government and drafting costs that can increase depending upon the complexity of the subject matter.

Prior to preparing and filing a utility patent application, it is advisable to have a patentability search conducted at the US Patent and Trademark Office.

Design Patent Applications

Design patents protect the ornamental features of an invention. Unlike a utility patent, a design patent does not protect functional features. For that reason, normally a utility patent is preferred. However, there are situations where the invention includes ornamental features that are significant and therefore deserve to be protected with a patent. Moreover, having a design patent allows you to mark your product and advertising with the the patented indication as you can read on how to patent a product with InventHelp blog post.

Smart Product Developers and Businesses File a Patent. Here’s Why!

From an investment and legal standpoint, a patent provides great competitive advantages. As a patent owner, you can legally exclude others from making, using or selling the invention and thus be the first on the market with a new invention, which greatly increases the chances of success. In addition, patents also allow you to generate revenue by licensing the right to make, use or sell the invention to other third party individuals or companies who in return will pay you a royalty.

From a marketing standpoint, once you file a patent, you can use the term “patent pending” on any promotional or advertisement material. “Patent Pending” is also a great marketing tool that many businesses use to drum up publicity and increase value in the eyes of the general public. You can read more about it on – How to get a patent with InventHelp.

There are three types of patents: utility patents, design patents, and plant patents. Of the three, the utility patent is the most common as it protects how an invention works or functions. If a product has a unique ornamental appearance or design, then a design patent can be obtained to protect the overall appearance of the invention of product (e.g. Apple’s iPod design). Utility patents are granted a limited monopoly of 20 years from the date of its earliest filing (14 yrs for Design Patents). After that, the patent falls into the general public domain.

Due to the complexities and intricacies of the U.S. Patent Laws and the procedures of the USPTO, there are a myriad of potential pitfalls that await a laymen or even a general practitioner attempting to maneuver a patent application through registration.

Obtaining a quality patent for your invention is one of the most important things you can do to protect your investment and is a complex procedure. You should consult a Registered Patent Attorney or a patenting agency, like InventHelp to handle this and to advise you on the patent registration process as you can see from – How to patent a product with InventHelp.

In addition, unlike invention promotion companies, patent attorneys are held to higher ethical standards and bound to confidentiality and attorney-client privileges, in addition to be legally and technically trained. Lastly, and most importantly, the objective(s) of your patent attorney is solely to write the best patent application as possible to obtain the best protection on your invention.

Awesome Inventions from School Children

Hopefully you benefit from the ideas indicated here and join all of us in supporting the following generation.

Oil sucker

This creation will suck up oil brought on by oil splatters and oil tankers, and pump motor it right into a pipe, likely to an oil refinery. This device can be placed directly under ships and rigs, then when the oil spills, anyone presses the button, and the device goes shooting toward the oil, sucks it up, and carries it towards the pipe. These pipes can be found in the Indian Sea, Pacific Sea, and the Atlantic Sea.

The gadget can carry lots of oil from 500 km each hour, so it reaches the pipe quickly. This invention can help save a variety of wildlife from perishing from exposure to oil, and keeps the ocean clean as elaborated in this article on https://ohionewstime.com/why-inventors-should-seek-help-from-the-professionals-at-inventhelp/282978/.

The Safety Fingerprint Weapon

This gun can help in eliminating felony acts as well as careless errors. When you purchase the weapon, you must completely fill out an identity card and register your own fingerprints.

These details are stored within the gun’s storage memory chip. To utilize the weapon, you should place your own thumb on the scanner on the handle from the gun before you shoot. If another person tries to use the weapon, and the fingerprints do not match, it’ll lock and never shoot.

The Tree Growing and Planting Machine

This creation and invention by school kids helps solve the issue of deforestation. The machine vegetates bigger and better trees effortlessly. This device attaches to some tree stump eliminator and may be used after a person cuts the tree in the forest. When whole jungles are deforested, this machine may be used to automatically replant them for future years.

The device comes preprogrammed to produce a variety of trees via genetic design. By selecting the right options pointed out by buttons on the machine, you might create your own personal tree that’ll be stronger, reside longer, come to be wider within diameter to create more wood, or end up being resistant to something that harms plants.

The Peace Chip

The serenity chip is really a nice device, that after being implanted inside a person’s entire body through surgical treatment makes the individual hate battle and battling, and as such, has peace. It has no unwanted effects, and can be quite useful with regard to criminals as well as bad individuals.  The chip is positioned in the leg. Any chip costs five dollars, plus two hundred and fifty dollars for the surgery, adding up to the total cost of two hundred and fifty five dollars.

Universal Recycling Device

This device can recycle a myriad of waste. It operates on Solar Energy and may also use garbage to produce energy. For those who have toxic waste materials, we permit us a RECYCLING ROBOT to finish the recycling function. You simply put your own garbage into the machine and push the ON-button, and the computer inspects what types of garbage you simply put within. Then out come the recycled materials – document paper, chemical compounds and various metals. This invention of school kids can help to recycle waste to make outcomes that are friendly for the environment.

Most inventors, even children come up with brilliant ideas but ditch them for lack of funds, resources or knowledge about how to go about doing the first thing with their idea. But if you need more help with deciding whether to patent or sell your invention is best, then you must consult with professionals, such as InventHelp agency.

Intellectual Property

Intellectual Property is that which you can own even though it has no direct, physical embodiment. (If it was land, it would be ‘real property’, while if it were cash, stocks, or other ‘things’ it would be ‘personal property’). Intellectual Property is always described, usually by some form of writing, and will be one or more of the following classes: a Patent; a Trade- or Service- Mark; a Copyright; or a Trade Secret. The reason I say ‘or more’, is that some (but not all) Intellectual Property can be both the subject of a patent and a copyright, or a trademark and a copyright.

Each of the first three (patent, trade/service mark, copyright) exist because the legislature created laws that define the process and boundaries, ultimately, for those particular types of intellectual property; while ‘trade secret’, though now the subject of specific statutes in most states, was originally created by judicial decisions about what was sensible and fair as written on https://www.harlemworldmagazine.com/why-inventhelp-is-such-a-valuable-resource-for-inventors/.

A Patent?

‘Patent’ is shorthand for ‘Letters Patent’, which means a governmental grant of a limited monopoly for an invented idea. A U.S. patent must be examined by the U.S. Patent (and Trademark) Office, which at least claims to consider whether an individual’s invention is useful, new, and not obvious. You can also patent a design that it is new, or a plant that it was created, not discovered. A patent lasts for 20 years from the date of its initial application and lets the owner prevent anyone else from commercially making, selling, or using the invention in the U.S..

In the U.S., only individuals can be inventors, even though corporations can own patents. Patents are also the subject of international treaties. Two key things to remember about the rest of the world’s view of patents: you must file your patent application before you disclose or sell your invention, and the first to file wins the race. For more information read https://www.kstatecollegian.com/2021/09/24/how-you-can-boost-the-chances-of-becoming-a-successful-inventor-with-inventhelp/.

An Introduction To U.S. Patents

U.S. patent protection is an extremely important consideration for any business involved in the manufacture and sale of products in the United States. The owner of a U.S. patent has, for a limited time, the exclusive right to make all sales of the patented product in the U.S. market. Because the patent owner can legally stop others from making and selling the patented product, a patent owner can charge a premium price for a product they make and sell that can be much higher than the actual cost to manufacture and sell the product.

This means that the patent owner can make potentially very high profits on sales of the patented product during the life of the patent, which can help the owner more quickly recover the investment made to develop the new product. Even if the patent owner does not make and sell the product, they are legally entailed to collect at least a reasonable royalty from anyone else who does. You can always consult with a professional patent agency, such as Invent Help, for any information.

An Example of the Effect on Price of U.S. Patent Protection

A common example of the effect of patent protection on price is the sale of “brand name” drugs at high prices. The patent protection on brand name drugs is what allows the company who first invented the drug to sell it at a high premium price without competition. However, once the patent protection ends competitors enter the market with a “generic” version of the drug at a lower price, taking sales away from the brand name drug, and possibly forcing the manufacturer of the brand name drug to lower its prices in order to maintain sales.

While nobody likes paying high prices, the reality is that without the availability of patent protection and the potential to charge higher prices for at least a limited time to recover development costs a business may be unable to justify the risk of investing money to develop new products. This is particularly so in areas where the cost of research and development is very high (as in many millions of dollars), such as with pharmaceuticals. The higher price consumers may have to pay for a limited time due to patent protection is the price society has decided to pay for encouraging business to investment in new technologies and products.

Profit Considerations

Since bringing a new product to market is often a very expensive and risky investment for a business, many times it can only be justified if there is a potentially very high profit to be made that justifies taking the risk. Accordingly, the availability of patent protection is often a critical factor to consider when deciding whether an investment in a new product is justified.

Without patent protection a business that introduces a new product may not be able to make enough sales at high enough prices to generate profits sufficient to justify the risk of an investment in the new product. Effective patent protection however is often a difficult thing to obtain. The U.S. patent laws can be complex in their application. Individuals with ideas for a new product are particularly vulnerable to being sold services related to patent protection that are ineffective and offer little if any real value.

Be Informed

It is highly recommended that before making any substantial investment in the development a new product, including any services related to protecting, promoting, or manufacturing a product, that an individual or business first consult with a qualified  patent agency like InventHelp. Doing so can save a great deal of time, trouble, and expense in the long run. Affordable consultations are available from the law office of registered U.S. patent attorney.

Patent Registration

According to USA patent Act, 1970 and the rules and regulation governing patent system through out the world, a patent can be obtained only for a single invention which is new and useful. In order to register a patent the captioned invention must relate to a machine, articles or substance produced by manufacture or by the process of manufacture. It s also to be noted that patent may also be obtained for any improvement in article or process of article.

As far as medicines or drug are concerned patent cannot be obtained for the product but a process of manufacturing the substance is patentable. The applicant for a patent must be true and first inventor or a person to whom title has been assigned by the inventor. If the patent has been assigned to someone than it must clearly specify the limits of monopoly.

The invention in respect of which the patent is claimed must be unique and must not be obvious with those who are skilled in the art to which it relates. Thus an application for patent is considered for registration when all the requisite criteria are fulfilled as laid down by the rules and regulation governing patent laws. You could hire professionals, such as InventHelp to help.

Patent Registration Process

The procedures to register patent applications are different in different countries. A national phase application is filed within 30 months from the date of priority in most of the countries being part of patent cooperation treaty.

Patent of addition can be filed at any time before the grant of patent. As far as convention application is concerned it has to be filed within 12 months from the date it has been filed in convention country to get the benefit of priority. Divisional application is filed when an application speaks of two inventions, but it is filed at the discretion of the inventor. You can get help from InventHelp patenting agency. Read more about InventHelp on KansasCityMag.

An application for patent may be made by any person who claims to be the true inventor, assignee or legal representative of the deceased. Thus the time period and examination process of patent application in different countries is different but the procedure is one and the same.